Nobody likes to dwell on mistakes, but let’s be honest—that’s where the best lessons come from. Looking back at the first version of Kequel, we see exactly where we went wrong. The good news? We’re not just moving forward—we’re leveling up.
This isn’t just a reboot. It’s a better, sharper, more intentional version of what we set out to build. Let’s talk about what held us back—and how we’re fixing it.
1. No Clear Direction—Just Vibes
What Went Wrong:
We had all the excitement in the world but no real strategy. The vision was solid, but execution? A chaotic mess. Without a plan, we lost momentum fast.
How We’re Fixing It:
This time, we have a roadmap. Clear goals, structured content plans, and a well-defined brand identity. Every post, every project, every move has a purpose behind it.
2. Trying to Do Too Much at Once
What Went Wrong:
We wanted to be everything at once—reviews, blogs, discussions, creative projects, and more. The result? We spread ourselves too thin and lacked consistency.
How We’re Fixing It:
We’re dialing in on what matters most. Instead of trying to do it all, we’re focusing on the topics that actually resonate with our audience. Less noise, more impact.
3. Inconsistency Killed the Momentum
What Went Wrong:
We started strong, then life happened. Posts became sporadic, ideas ran dry, and we lost the rhythm we needed to grow.
How We’re Fixing It:
No more disappearing acts. We’ve built a content calendar, scheduled posts, and a system for batch-creating content. Kequel 2.0 is here to stay.
4. Posting, Not Engaging
What Went Wrong:
We put out content but didn’t create a real conversation. We weren’t responding enough, encouraging discussions, or building a real community.
How We’re Fixing It:
This time, we’re all about interaction. Polls, Q&A sessions, collaborations, and community-driven content. Kequel isn’t just a platform—it’s a space where people can connect.
5. Ignoring SEO and Marketing
What Went Wrong:
We put out content but didn’t create a real conversation. We weren’t responding enough, encouraging discussions, or building a real community.
How We’re Fixing It:
This time, we’re all about interaction. Polls, Q&A sessions, collaborations, and community-driven content. Kequel isn’t just a platform—it’s a space where people can connect.
6. Not Learning From the Numbers
What Went Wrong:
We had analytics tools but barely used them. Instead of tracking what worked and adjusting, we just kept guessing.
How We’re Fixing It:
Now, we’re making data-driven decisions. We’re tracking performance, seeing what resonates, and pivoting when needed. No more blind spots.
7. Not Owning Our Unique Voice
What Went Wrong:
At times, our content felt generic. We weren’t fully leaning into the personality, storytelling, and originality that makes Kequel different.
How We’re Fixing It:
Now, we’re embracing the raw, real, and unfiltered version of Kequel. More personality, more storytelling, and more of what makes this space different from the rest.
The Sequel is Stronger
Mistakes happen, but the real flex is learning from them. Kequel 2.0 isn’t just a do-over—it’s a smarter, sharper, and more intentional version of everything we set out to create.
What mistakes have you learned from in your own projects? Let’s talk about it.
Product Design
Aditya Jha